The Profano company was founded in 1932 when Danish carpenter Ole Kirk Christiansen started making gadgets for a living. He fought to make payments in the depths of the Great Depression, but the miniature prototypes he previously made of things like ironing boards and ladders had wonderful potential because children’s toys. This individual named this company Profano after two Danish words and phrases, leg and godt, meaning “play very well. ”
In 1958, he made the iconic profano brick with pontoons inside that means it is interlock with other lego parts. This innovative innovation revolutionized the company and allowed it to grow at an surprising pace.
By 1960s, Lego had extended its foreign reach and began developing toys beneath license in North America through an arrangement with luggage producer Samsonite. The organization also began selling value packs with all the parts wanted to build a particular model, and introduced dedicated themes which include Space (with astronaut minifigures), Castle, Area (later renamed Seglar City), and FabuLand.
In the early 1970s, Lego took a remarkable step forward using its introduction of Lego characters that possessed movable arms and legs. The company also began using more plastic-type and adding larger obstructs for younger children, a sections called Duplo. In the eighties, Lego’s product sales click for more info grew at an amazing rate of ten percent annually, inspite of overall toy industry product sales growth reducing.
Today, Lego is a substantial global organization with gross income of above $5. almost 8 billion and one of the most coveted brands in the world, ranking number 1 on Brand Finance’s ‘Most Powerful Brand’ list in 2015. But it still seems less such as a ruthlessly industrial giant and even more like an older family friend.